Nigute Wihutisha Ubwanditsi Akazi na Gahunda hamwe na Transcription

Kwihutisha Ubwanditsi Akazi na Gahunda hamwe na Transcription

Kwamamaza ibicuruzwa nibice byingenzi byingamba zubucuruzi bwatsinze. Nk’ikigo gishinzwe kwamamaza ibicuruzwa, 92% byabamamaza bemeza ko ubucuruzi bwabo bubona ibikubiyemo nkibikoresho byubucuruzi. Ntabwo bigoye kumva impamvu, ibisubizo bikwiye imbaraga.

Kurangwa na Social Factor (ikigo cyamamaza ibicuruzwa bya digitale), kwamamaza ibicuruzwa nuburyo bwo gukora no gukwirakwiza ibintu byingenzi, bikurikizwa, kandi bihoraho. Intego yibanze yo kwamamaza ibicuruzwa ni ugukurura abumva neza bagamije gutwara ibikorwa byunguka no kugurisha byinshi. Ahari uburyo bwiza cyane bwo gutangira kurema ibirimo ni ugukoresha inyandiko yinzobere nkibanze. Hamwe nibisobanuro bidasanzwe hamwe nigihe cyo guhinduka byihuse, itsinda ryanyu rizagira amahitamo yo kwihutisha gahunda yo gukora ibintu mugihe ukora ibice byuzuye kandi byunguka.

Hamwe nubwinshi bwibicuruzwa byamamaza, ni ngombwa ko amakipe akomeza gukora neza kandi afite gahunda. Babikora bate? Mugukora inyandiko yakazi. Mugihe ubu buryo butari igice gishimishije cyane mugukora ibirimo, ni amaboko-hasi igice cyingenzi! Utarinze gushyiraho uburyo bwo gutunganya ibintu neza, imishinga yawe izarangirika kandi bishobora gutwara amezi agera kuri atandatu kugeza kumwaka kugirango yemererwe kwinjira kuri blog.

Ubwiza bwibikorwa byogukora ni uko bifasha kwirinda ibibazo no gutanga ibikubiyemo neza. Reka tumenyere ubu buryo nuburyo transcript ishobora gufasha kwihuta.

Sobanura uburyo bwo gutunganya ibikorwa

Amazina 4 3

Ubwanditsi buzahinduka muburyo bwawe bwo kugenzura ibitekerezo bikubiyemo, kwerekana inshingano zihariye zabantu nikoranabuhanga, kugenzura imirimo, no kugenzura iterambere rusange ryibice byawe. Ikigaragara ni uko ubu buryo bushobora kuganirwaho no gushishikarizwa, icyakora kugira gahunda yo gutondekanya ibikorwa byanditse mbere yo kunonosora inyandiko-mvugo ni ngombwa kugirango ikore neza. Hatabayeho uburyo bwanditse bwashyizweho, uzabona ko guhanga bizagenda bigabanuka buhoro buhoro hamwe nishyaka ryibitekerezo no kwandika.

Ni mu buhe buryo ushobora kwihutisha gahunda yo gutunganya? Reba uburyo bwawe kandi utandukanye ibintu byose bidindiza ibintu. Kurugero, hari intambwe ifata igihe kirekire cyane? Hari umurimo utahawe umuntu ukwiye? Shira ku ruhande imbaraga zo gukemura ibibazo byose ubona.

Niba utarashyizeho uburyo bwo gutunganya ibintu, ntabwo bitinze. Hano hari ibintu by'ingenzi ugomba gushyiramo:

  • Urubuga rwogutezimbere ibintu, kurugero ijambo ryibanze, umutwe wurupapuro, umutwe wumutwe, meta ibisobanuro
  • Tanga abanditsi (ufite umuntu ku giti cye cyangwa umwanditsi wigenga?)
  • Ongera usuzume ibiri mu kibonezamvugo no mu makosa
  • Emera ibikubiyemo hanyuma ushire akamenyetso ku mushinga wanyuma kugirango igikwiye gisohore
  • Shyiramo amashusho, urebe neza ko umurongo hamwe ningingo
  • Tanga ibikubiyemo muburyo bukwiye

Ntabwo bihagije kwandika gusa izi ntambwe. Gabanya hasi kugirango ushiremo igihe nabantu bavugwa. Ku mashyirahamwe yubucuruzi ayo ari yo yose, ibikorwa byanyu byo gutunganya bigomba no kubamo:

  • Imirimo yose bisaba kurangiza igice cyibirimo (guhimba, SEO, amashusho, gutunganya, nibindi)
  • Umuntu wese ashinzwe buri gikorwa
  • Igihe cyo kurangiza buri ntambwe / icyiciro
  • Igihe ubuyobozi bugomba gutera intambwe kugirango umupira uzunguruke
  • Noneho dukwiye gusobanura birambuye kuri zimwe murizo ntambwe zingenzi twavuze mbere.

Ibitekerezo byubwonko

Buri gice kinini cyibirimo gitangirana nigitekerezo cyiza. Ahanini, ibitekerezo bituruka kuri fayili yohanagura (assortment yibitekerezo byemejwe byamamaza), ikindi gice cyakozwe mbere, cyangwa kuva mumanama kugirango gitange ibitekerezo bishya. Izi nama zo kungurana ibitekerezo mubisanzwe zirimo ikibaho cyera mucyumba hamwe n’umuyobozi ushinzwe kwamamaza, umuyobozi ushinzwe kugurisha, abayobozi bakuru, hamwe n’abayobozi bayobora umushinga. Ibitekerezo bidasobanutse birajugunywa hanyuma nyuma yinama itanga umusaruro, muri rusange hariho ibitekerezo bibiri byihariye umuyobozi mukuru ashobora noneho guhinduka mubice byingirakamaro byo kwamamaza.

Nuburyo igitekerezo cyahinduka ingingo yemewe, umuyobozi wubwanditsi azuzuza ingengabihe yo kwemeza kugirango umutungo ukwiye uhabwa umushinga. Gahunda yo guhindura ni iyihe? Iyi gahunda irashobora gukorwa gusa muri dosiye ya Excel kandi mubisanzwe ikubiyemo amatariki yagenwe, amatariki yo gutangaza, ingingo yibirimo, intego yabaguzi, guhamagarwa-kubikorwa, nuburyo bwo gutanga. Gahunda nziza igomba kandi gushiramo ababishinzwe kandi igomba kuba igikoresho kimwe gikoreshwa muri buri gikorwa cyo gutunganya .

Ibirimo Ubushakashatsi

Mugihe cyubushakashatsi bwibikorwa byogukora, impuguke ya SEO yibanze kumutwe kugirango yemeze ko ingingo zukuri, imirongo yatanzwe, amahuza yimbere, inkomoko, nijambo ryibanze rikoreshwa. Mugihe iyo iki cyiciro kirangiye, amakuru aherekejwe agomba koherezwa kubanditsi:

Mugihe cyubushakashatsi bwibikorwa byogukora, impuguke ya SEO yibanze kumutwe kugirango yemeze ko ingingo zukuri, imirongo yatanzwe, amahuza yimbere, inkomoko, nijambo ryibanze rikoreshwa. Mugihe iyo iki cyiciro kirangiye, amakuru aherekejwe agomba koherezwa kubanditsi:

Shakisha moteri yo gushakisha amakuru arimo ijambo ryibanze, ibisobanuro bya meta, ibirango byumutwe, umutwe wurupapuro, hamwe na URL yatanzwe (niba wohereje kurubuga). Ibikoresho abahanga ba SEO bazakoresha ni Google na Moz kubushakashatsi bwijambo ryibanze, hamwe na konte yinyuguti kumurongo kugirango menye meta ibisobanuro biri ahantu haringaniye 120 na 158.

Ibitekerezo byatanzwe nabyo bigomba gutondekwa. Uburyo bwiza bwo kugenzura niba umutwe ushobora gukurura ibitekerezo ni ukuyinyuza mumutwe wisesengura.

Urutonde rwibintu bikurikirana ijambo ryibanze ryibanze harimo ingingo zitandukanye umwanditsi ashobora gukoresha mubushakashatsi kuriyi ngingo.

Urutonde rwimbere ninyuma kurubuga / inkomoko ushaka ko umwanditsi ahuza.

Ibisobanuro byihariye hamwe nizindi nyandiko zishyigikira bitewe nubwoko bwibirimo.

Kurugero, niba igice cyibirimo ari blog yinjiye, urucacagu rugufi rwaba rwiza kubanditsi. Niba ibice bikubiyemo ari imbuga nkoranyambaga cyangwa infographic, incamake yo guhanga yabona akazi.

Andika Ibirimo

Kopi nini zizagurishwa. Mwisi yisi ya digitale yiki gihe, hariho ibitekerezo ningamba nyinshi, ariko ukurikije izi nama zemejwe kandi zageragejwe, urashobora guhimba kopi zikomeye zizasohoka.

Komeza guhimba kandi ukurikire ikirangaminsi kugirango ugume ku ntego.

Iyereke ibintu byiza kandi inyandiko yawe izatera imbere. Utitaye ku gitabo cyangwa igitabo cyanditse, kora ingingo kugirango wandike interuro zingenzi namagambo agutera imbaraga.

Menya neza ko ibikubiyemo bisomwa wirinda ibika birebire (ubigumane ku nteruro zigera kuri 5), koresha amanota y’amasasu (buri wese akunda amasasu), ongeraho amashusho kugirango utandukanye ibirimo, kandi ukoreshe imitwe kugirango ufashe guca ibice bitandukanye.

Koresha ibikoresho bifasha nka Grammarly kugirango ukureho amakosa yikibonezamvugo, cyangwa Hemingway kugirango ubone ibyifuzo byogusomeka byoroshye, na Focus kugirango ufashe guhagarika imbuga zirangaza, urugero - Facebook.

Hindura Ibirimo

Iyo ibirimo byanditswe, intambwe ikurikira ikorwa na editor. Muri iyi ntambwe yuburyo bwo gutunganya ibintu, ibirimo bisuzumwa kumiterere nubukanishi. Byongeye kandi, umwanditsi azaha umwanditsi ibitekerezo byubaka hamwe nibyifuzo bifasha kunoza igice. Iyo umwanditsi asubije umwanditsi ibyifuzo, bihinduka ibiganiro byeruye birimo ibibazo no kutumvikana (ukeka ko aribyo). Iki cyiciro gishobora kumara aho ariho hose kuva isaha kugeza kumunsi cyangwa ibyumweru. Ishingiye kubirimo nibihe bifata kugirango ibe "ikomeye".

Ibishushanyo

Muri iki cyiciro gikurikiraho, uwashushanyije yaba umuyobozi uyobora kurangiza. Nibyingenzi gukora ibice bya multimediya byongera ingingo harimo ibishushanyo, amashusho, nibirimo amashusho. Ni ngombwa ko ikintu kigaragara gitanga ingingo yingingo yibice bikubiyemo hamwe no kwerekana neza ikirango. Igishushanyo mbonera kigomba kandi kugaragara neza kurubuga rutandukanye nubunini butandukanye bwa ecran. Ibi bifasha kwemeza ko ibikubiyemo byumvikana nabantu ugerageza gushushanya.

Tangaza

Icyiciro cyanyuma mubikorwa byo gutunganya ibikorwa ni ugutangaza igice cyawe. Iyo buri kantu kose kapfunditswe, igice cyawe cyo kwamamaza gikwiye gukwirakwizwa ahantu hose kurubuga rwawe, kuri imeri, no kumurongo wimbuga. Kuva icyo gihe, gahunda yo gutunganya ibikorwa itangira guhera mugitangira nanone hamwe nibindi bitekerezo.

Amahirwe yo Gukoresha Inyandiko-mvugo yo kunoza uburyo bwo gutunganya ibintu

Gukoresha inyandiko-mvugo ni uburyo bwiza bwo kwihutisha ibikorwa byawe byose. Mubyukuri, kugira inyandiko-mvugo ifunga bitanga amahirwe menshi kuri buri ntambwe yimbere kugirango ifashe gukora neza, kubirango. Ni mu buhe buryo inyandiko-mvugo ifasha mubikorwa byo gutunganya?

Ubwonko

Niba itsinda ryanyu ryungurana ibitekerezo byihuse kuburyo utatekereza no gufata inyandiko, urashobora gukoresha porogaramu yafashwe kuri terefone yawe igendanwa hanyuma ugahindura amajwi kubutumwa. Ubu buryo buri muntu wese uhari mugihe cyo guterana arashobora gukomeza kwibanda kubitekerezo byo guhimba kuko bazi ko bazabona ibisobanuro birambuye nyuma. Byongeye kandi, kugira transcript bifasha kubika umwanya. Gukusanya inyandiko zinama no kuzuza ikirangantego cyubwanditsi birashobora gukorwa byihuse mugukopera no gukata bivuye mu nyandiko.

Kugira amajwi kumyandiko irashobora kandi gutera ibitekerezo bishya kubindi bice. Mu nama zo gutanga ibitekerezo bishya, ibitekerezo byinshi birajugunywa hamwe na bibiri gusa kugirango bigere ku cyiciro cyo kwemererwa. Hamwe ninyandiko mvugo yinama yo kungurana ibitekerezo, abanditsi barashobora kuyisuzuma kugirango bavumbure ibitekerezo bakunda nyamara batigeze bakoresha mumezi yambere.

Ubushakashatsi

Inyandiko-mvugo irashobora kwihutisha icyiciro cyubushakashatsi mubikorwa byo gutunganya ibikorwa, cyane cyane mugihe ukora amashusho. Hamwe no kuzamuka kwafashwe amajwi kumurongo, gutanga inguzanyo ikwiye hamwe na cote biroroshye hamwe na transcript. Byongeye kandi, inyandiko-mvugo izahinduka inshuti magara yumunyamakuru kuko ituma gukuramo amagambo yavuye mubiganiro byoroshye. Abamamaza imbuga nkoranyambaga na bo barashobora gukoresha inyandiko-mvugo bakuramo ibiri ku mbuga nkoranyambaga, kandi bagakoresha amagambo yatanzwe ku buhamya bwo kuri interineti.

Andika

Twavuze ko urucacagu rushobora gufasha kwihutisha gahunda yo kwandika, icyakora inyandiko-mvugo nayo ishobora gufasha mugushiraho urutonde mugukuramo amagambo no gutegura blog cyangwa itangazo ryemewe. Ibirebire-birebire birakunzwe cyane muriki gihe, kandi ubwo bwoko bwibintu bifata igihe kinini. Mugihe uhangayikishijwe nigihe ntarengwa cyumwanditsi kandi ugakomeza gahunda yo gutondekanya akazi, gutanga inyandiko-mvugo birashobora gufasha intiti kwimuka vuba muri iki gice.

Guhindura

Inyandiko-mvugo ifasha cyane cyane abanditsi ba videwo mugihe cyibikorwa byabo byo gutunganya. Harimo inyandiko-mvugo ni ingengabihe, ifasha gukora amashusho ahinduka buhoro buhoro kandi byihuse. Kurugero, umwanditsi ashobora gukenera kugenzura ibyatangajwe na videwo yiminota 60 kumunota wa cumi na gatanu. Aho kunyura kuri videwo yose kugirango uyibone, barashobora gukoresha ingengabihe ku nyandiko-mvugo.

Kuberiki Kwandukura mubikorwa byawe byakazi?

Hariho impamvu nyinshi zituma ugomba kwandukura amajwi kumyandiko, hamwe nimwe murimwe kwihutisha gahunda yo gutunganya kugirango ubashe gukomeza gukora ibintu bitangaje byihuse bishoboka. Guhuriza hamwe hamwe na sosiyete yubahwa yo kwandikirwa kumurongo yubahwa nuburyo bwiza bwo kubona inyandiko-mvugo nyayo mugihe cyihuse kubiciro byiza. Gglot itanga serivise zinyuranye zishobora gufasha kunoza imikorere yimikorere.