Maitiro Ekuita Kutsvagisa Kwemusika kune Bhizinesi Chirongwa

Iyo inonyanya kushanda nzira yekuita tsvakiridzo yehurongwa hwebhizinesi

Chero bhizinesi rine chinangwa chekubudirira rinotanga nehurongwa hwebhizinesi hwakadzama, hwakadzama uye hwakanyorwa zvakanaka. Kune vazhinji vemabhizinesi, iyo tarisiro chaiyo yekuunganidza uye nekubatanidza ruzivo rwese rwunodiwa kune yakadzama yemusika zano inogona kuratidzika kunge inotyisa pakutanga. Neraki kwavari, mashoma anobatsira maturusi anogona kuita kuti kutungamira kutsvagisa kwemusika kuve nyore uye kuve nyore, kunyanya kana uchitungamira kubvunzurudza nevatengi vanotarisirwa.

Sumo pfupi yezvirongwa zvebhizinesi

Urongwa hwebhizinesi ishumo rakanyoreswa rine zvinangwa zvebhizinesi, matekiniki ekuti izvi zvinangwa zvingaitwe sei, uye nguva mukati umo izvi zvinangwa zvinofanirwa kuitwa. Iyo zvakare inoratidza iyo pfungwa yebhizinesi, hwaro data pamubatanidzwa, mari yemubatanidzwa inoratidzira, uye nzira dzaanotarisira kushandisa kuzadzisa zvinangwa zvakaratidzwa. Pakazere, iyi chirevo chinopa hwaro hwekutungamira uye kutarisisa kwebhizinesi zano iro kambani inoronga kudyara kuitira kuti vazadzise zvinangwa zvavo zvataurwa. Hurongwa hwebhizinesi hwakadzama hunogara huchidiwa kuti uwane chikwereti chebhangi kana imwe mhando yemari.

Paunenge uchiita chirongwa chebhizinesi chengeta zvakakosha kuti urambe uchifunga kana chiri mukati kana kunze chakatarisana. Kana iwe uri kuita zvirongwa zvakatarisana nekunze iwe unofanirwa kunyora zvibodzwa zvakakosha kune vekunze vane chekuita, kunyanya vane mari. Zvirongwa izvi zvinofanirwa kusanganisira ruzivo rwakadzama nezvesangano kana kuti timu iri kuedza kuzadzisa zvinangwa zvayo. Kana tichitaura nezve masangano anoita purofiti, vanobata vekunze vanoisa mari uye vatengi, kana masangano asina purofiti achibatanidzwa ekunze vane chekuita vachireva vanopa uye vatengi. Muzviitiko apo masangano ehurumende ari kubatanidzwa, vane chekuita nekunze vanowanzova vateresi, masangano ehurumende epamusoro-soro, uye masangano anokweretesa epasi rose akaita seInternational Monetary Fund, World Bank, masangano akasiyana siyana ehupfumi eUnited Nations, nebudiriro. mabhanga.

Kana iwe urikuvavarira kuita hurongwa hwemukati-yakatarisana nebhizinesi, unofanirwa kunanga zvibodzwa zvepakati zvinodiwa kuti usvike kune zvekunze zvinangwa zvatakambotaura. Izvi zvinogona kuvhara matanho akaita sekugadzirwa kwechigadzirwa chitsva, sevhisi nyowani, hurongwa hutsva hweIT, kugadziridzwa kwemari, kuvandudzwa kwefekitori kana kugadziridzwa kwesangano. Zvinokurudzirwawo kana uchiita hurongwa hwebhizimisi hwakanangana nemukati kuti ubatanidzewo kadhi rakaenzana kana runyoro rwezvinhu zvakakosha zvinobudirira, izvo zvinozobvumira kubudirira kwechirongwa kuyerwa uchishandisa matanho asiri emari.

Kune zvakare hurongwa hwebhizinesi hunozivisa uye kunanga zvibodzwa zvemukati, asi zvinongopa hutungamiriri hwese hwekuti zvichazadzikiswa sei. Izvi zvinowanzonzi hurongwa hwekuronga. Kunewo zvirongwa zvekushanda, izvo zvinotsanangura zvinangwa zvesangano remukati, boka rekushanda kana dhipatimendi. Zvinowanzobatanidza zvirongwa zvepurojekiti, dzimwe nguva zvinozivikanwa sezvirongwa zvepurojekiti, zvinotsanangura zvinangwa zveimwe chirongwa. Vanogonawo kugadzirisa nzvimbo yeprojekti mukati mezvinangwa zvakakura zvesangano.

Tinogona kutaura kuti zvirongwa zvebhizinesi zvakakosha maturusi ekuita sarudzo. Zvemukati uye chimiro chavo zvinotemerwa nezvinangwa uye vateereri. Semuenzaniso, chirongwa chebhizinesi chezvisina purofiti chinogona kukurukura kuenderana pakati peurongwa hwebhizinesi uye chinangwa chesangano. Kana mabhanga achibatanidzwa, anowanzo kunetseka nezvekutadza, saka chirongwa chakasimba chebhizinesi chechikwereti chebhangi chinofanira kuvaka nyaya inogutsa yekugona kwesangano kubhadhara chikwereti. Saizvozvo, venture capitalists vanonyanya kunetseka nezvekutanga kudyara, kuitika, uye kubuda kukosha.

Kugadzira chirongwa chebhizinesi chiitiko chakaomarara chinokwevera paruzivo rwakasiyana kubva kune akawanda akasiyana bhizinesi manejimendi, pakati payo zvemari resource management, intellectual property management, supply chain management, operations management, uye marketing, pakati pezvimwe. Kuti uite kuti zvinhu zvisanyanya kutyisa, zvinonyanya kubatsira kuona chirongwa chebhizinesi semuunganidzwa wezvirongwa zvishoma, chimwe chechimwe chezvidzidzo zvebhizinesi.

Tinogona kugumisa iyi sumo pfupi yezvirongwa zvebhizimisi nokutaura kuti hurongwa hwebhizimisi hwakanaka hunogona kubatsira kuita kuti bhizimisi rakanaka rivimbike, rinzwisiswe, uye rinokwezva kune mumwe munhu asina kujairana nebhizimisi racho. Gara uchichengeta avo vangangove vanoisa mari mupfungwa paunenge uchinyora bhizinesi chirongwa. Urongwa hahugone kuvimbisa kubudirira pachahwo, asi hunogona kunyatso batsira munzira dzakawanda dzakasiyana uye hunogona kudzikisira kusatarisika kwemusika uye mikana yekukundikana inoenda nayo.

Chii Chinosanganisirwa neBusiness Plan?

Paunenge uchiunganidza chirongwa chebhizinesi, unogona kubatanidza zvikamu zvakasiyana-siyana kana madingindira zvinoenderana nemashandisiro auri kureva kushandisa chigadzirwa chekupedzisira. Semuyenzaniso, zvirongwa zvebhizinesi zvekushandisa mukati hazvifanirwe kuve zvakatsiga kana kurongeka sezvirongwa zvinozounzwa kunze kuitira kuchengetedza mari kubva kune vanoisa mari. Zvisinei nekukurudzira kwako, mazhinji emusika marongero anosanganisira anoenderana nepakati zvikamu muzvirongwa zvebhizinesi ravo:

  • Indasitiri Background - chikamu ichi chinofanirwa kusanganisira kuferefetwa kwezvekutarisisa kwebhizinesi kunoshanda kune ako chaiwo mabhizinesi, semuenzaniso, mapatani, maitiro, mitengo yebudiriro, kana nyaya dzichangoburwa dzematare.
  • Value proposition - muno iwe unofanirwa kutsanangura yako chaiyo kukosha chirevo, kana kukurudzira (inonziwo Unique Selling Proposition) nekutsanangura kuti bhizinesi rako rinoronga sei kuwana kurudziro uye kukosha kune yarinotariswa nevatengi nenzira isati yatozadzikiswa mumusika. .
  • Item Analysis - pano iwe unofanirwa kutsanangura zvakadzama chinhu kana manejimendi yaunopa, kusanganisira ako akakosha maficha ari nani pane kana kuparadzanisa iwe kubva kune yazvino mipiro yemusika.
  • Kuongorora Kwemusika - ongorora musika waunotarirwa nesangano rako, kusanganisira vatengi vemagariro nehupfumi, yakaongororwa mugove wemusika, vanhu, uye zvinodiwa nevatengi.
  • Ongororo Yemakwikwi - muchikamu chino uchasiyanisa chinhu chakarongwa kana sevhisi nezvipo zvakasiyana pamusika uye wodhirowa zvakanakira sangano rako.
  • Mari inoenderana Ongororo - kazhinji, ongororo yako yemari ichabatanidza yakayerwa uye yakafungidzirwa kutengesa kwekutanga 1-3 makore echiitiko, pamwe chete neyakaomeswa bhajeti fungidziro zvichienderana nekuti ndiani achaongorora bhizinesi chirongwa.

Kutungamira Kuongorora Kwemusika

Mabhizinesi akasiyana-siyana ane vatengi vakasiyana vanogona. Zviri nyore kusvika kune vangangove vatengi kana uine pfungwa yakajeka yehunhu hwavo. Tsvagiridzo yemusika inotsanangura yako yakakwana mutengi vanhu nekuongorora ese ari maviri emhando uye huwandu hwezvikamu zvemusika wako waunoda.

Kuti unzwisise zviri nyore vatengi vako vanogona, iwe unofanirwa kugara uchitanga nekuongorora magariro uye kupatsanurwa kwevanhu vanowanzotenga zvinhu nemasevhisi muindasitiri yako. Kuongorora kwako kwemusika kunofanirwa kusanganisira:

  • Kuongororwa kwehukuru hwese hwemusika
  • Yakawanda sei chikamu chekuwedzera chemusika wese chiripo
  • Chero zvazvino zvishuwo zvinoregeredzwa izvo zvinogona kuzokupa mukana wekukwikwidza
  • Zvakanakisa uye hunhu izvo vangangove vatengi vanogona kuona zvakakosha

Kushandisa Kutsvaga Kwemusika Kutsigira Bhizinesi Rako Chirongwa

Haina musoro 4

Tsvagiridzo yemusika inoongorora zano rebhizinesi nehunhu hwaro nekukanganisa. Ongororo iyi ichashandiswa sehwaro hwesarudzo dzakakosha dzekushambadzira, kumisikidzwa kwemitengo, uye fungidziro yemari yakanyorwa muchikamu cheKuongorora Kwemari chebhizinesi rako zano. Iwe unogona zvakare kuishandisa kugonesa boka rako remanejimendi kuti rinyatso funga sarudzo dzakakosha, pakupedzisira uchikurudzira sarudzo dzinozodzokororwa neboka rako rawaida uye kuita kuti vatengi vatenge chinhu chako kana sevhisi.

Optional Research

Kutungamira tsvagiridzo yemusika kunotanga nekutsvaga chokwadi kuburikidza newebhu uye zvimwe zviripachena midziyo. Kuongorora kwekubatsira uku, kana kuongorora kwakatanga kutungamirwa uye kwakarairwa nevamwe, kunounganidza nzwisiso pakukura kwemusika, avhareji yekufungidzira kwemusika, kusimudzira kukwana kwevanokwikwidza, mutengo wekugadzira nezvimwe.

Kuongorora kwekubatsira kwakakosha nekuti zvinogara zvichidhura uye zvinonetesa kune vemamwe mabhizinesi kutungamira bvunzo iyi pachavo. Kune akawanda akasimba uye akavimbika mafemu ekutsvagisa anounganidza huwandu hwakadzama hweindasitiri uye hunoita kuti dziwanike pamwero wakakura kwazvo kupfuura ungangoungana vanhu vega. Mamwe masangano emutemo, semuenzaniso, US Bureau yeLabour Statistics inotopa iyi data pasina muripo. Neraki kune vemabhizinesi, asset yemahara ichiri yakakura chose chero yakavimbika.

Primary Research

Kana wapedza nebvunzo yekubatsira, iwe unofanirwa kutungamira tsvakiridzo yekutanga kuitira kuti uongorore bhizinesi rako mazano. Tsvagiridzo yepakutanga inotungamirwa nekutaura nevanhu vanobva kuboka revanoda kufarira pachavo kuburikidza neongororo, misangano, uye mapoka anotarisisa. Zvishandiso izvi zvinogona kukupa ruzivo rwakakosha mukuti vangangove vatengi vanotonga sei chinhu chako kana sevhisi uye kuti vanochisiyanisa sei nedzimwe sarudzo dziripo.

Yekutanga tsvakiridzo yekuedza inowanzo gadzira yemhando dana muchimiro cheakasiyana manzwi uye vhidhiyo maakaundi. Iyi misangano haina kazhinji mipfupi, uye zvinozogona kunetsa kubata zvine hunyanzvi kunze kwekunge maodhiyo kana vhidhiyo mafaera akashandurwa zvibhakera kuita zvinyorwa. Iwe unogona nekukasira uye zvinobudirira kubatanidza zviri mumisangano iyi muzvirongwa zvebhizinesi rako kana zvangonyorwa.

Mhinduro yacho iri nyore. Iwe unofanirwa kushandisa inokurumidza uye yakavimbika kutaura kune mameseji sevhisi seGglot, iyo inogona kukuwanira iwe 99% chaiyo zvinyorwa zvekubvunzurudza kwemusika wako nekukurumidza zvinoshamisa. Kunyatsogadzirisa maitiro ako ekuronga bhizinesi neGglot kunokupa iwe nekukurumidza kuwana kune yakakosha mutengi mhinduro uye zvingangoitika muono, saka unogona kudzivirira zvinokanganisa uye kudzika kubhizinesi. Edza Gglot nhasi.