Impamvu 5 zituma Podcast yawe ishakishwa ukoresheje Inyandiko

Inyandiko zishakisha podcasts

Waba warigeze kwisanga muri ibyo bihe bidasanzwe aho ushakisha igice runaka cya podcast wandika amagambo yavuye kuri podcast muri Google? Urimo kugerageza kwibuka ibice byigice, winjije interuro zitandukanye wibutse, ariko ntushobora kubona icyo washakaga. Ibi birashoboka ko byakubabaje, ariko bidatinze wagiranye amahoro nayo ugakora ikindi kintu aho kumva iyo podcast. Burigihe hariho ikindi kintu cyo kureba cyangwa kumva.

Iyo wongeyeho transcript mu majwi yawe cyangwa amashusho, podcast yawe irushaho kuboneka bityo uzagira abantu benshi

Google hamwe nizindi moteri zose zishakisha ntizishobora gukurura urubuga kubintu byamajwi, bityo rero bireba podcaster kugirango podcast zabo zishakishwe mukuyandika. Ntibikenewe ko umara umwanya munini no kwihangana wandukuye wenyine, hariho umubare utabarika wabatanga serivise nziza zo murwego rwo hejuru zishobora kugufasha. Turi muminsi n'ibihe aho ubwoko ubwo aribwo bwose bwo kwandukura bushobora kuboneka byoroshye, kandi podcast yawe izabyungukiramo byinshi. Usibye gukora ibitangaza kuri SEO yawe no gutuma podcast yawe irushaho kuboneka, transcript nayo urebe neza ko ibikubiyemo bigiye gusangirwa byinshi. Hariho izindi nyungu zo kwandukura podcast yawe kandi isesengura rirambuye riraza hepfo. Komeza usome!

1. SEO, podcasts hamwe na transcript

Podcast yawe birashoboka ko yakirwa kurubuga. Ifite izina, izina ryawe cyangwa izina rya sosiyete yawe nabyo birashoboka ko byavuzwe. Wunguka abakwumva muburyo butandukanye. Uzabona abumva kuko umuntu yagusabye cyangwa wasize ibitekerezo byiza. Ariko burigihe hariho ikintu cyo gutungurwa mugihe ubwoko ubwo aribwo bwose bwa interineti burimo, abantu bamwe wenda google amagambo yingenzi cyangwa interuro bifitanye isano na podcast yawe, ariko na none ntibazabona podcast yawe kuko utanga gusa dosiye zamajwi zirimo. ' t bijyanye na Google mugihe cyo gukurura. Google ntishobora gufata podcast yawe ishingiye kumajwi gusa. Muri iki gihe, transcript ishobora gufasha cyane mukuzamura urutonde rwa SEO na Google, bivuze ko bisobanura abumva benshi, kandi bivuze ko byinjiza byinshi.

2. Kugera kuri podcast yawe

Ku bijyanye no kugerwaho, ni ngombwa kuvuga ukuri. Abanyamerika bagera kuri 20% bakuze bafite ikibazo cyo kumva. Niba udatanga transcript kuri podcast yawe, abo bose bashobora kukumva ntibari kubona umwanya wo kumva ibyo uvuga. Urimo gukuramo abo bantu amahirwe yo kuba abakwumva; urimo kwitandukanya nabakunzi bawe cyangwa abayoboke bawe.

Rero, ni ngombwa gutanga uburyo butandukanye bwo gukoresha podcast yawe. Nubwo abakwumva badafite ubwoko bunoze bwo kutumva, birashoboka ko bahitamo kurya bimwe mubice bya podcast yawe ukundi. Birashoboka ko bagenda gukora mumodoka itwara abantu, cyangwa bagategereza umurongo bakibagirwa numutwe wabo. Bahe amahirwe yo gusoma podcast yawe. Ibi birashobora kuguha inyungu kurenza amarushanwa yawe.

3. Imigabane myinshi kurubuga rusange

Muri iki gihe turimo ibintu byinshi hirya no hino, ubwoko ubwo aribwo bwose bushobora kuba bwifuza ko ibintu byoroha, byoroshye, bifatika, byoroshye kandi byoroshye gukoresha, kandi kimwe mubintu byoroshye ushobora kongeramo ibikubiyemo ni transcript. . Birashoboka ko wavuze ikintu cyubwenge kandi kitazibagirana mugice cyawe cya podcast kandi umuntu arashaka kuvuga amagambo yawe yubwenge kurubuga rusange. Nuburyo bwiza bwo kumenyekanisha podcast yawe. Ariko ubanza ugomba kumenya neza ko ibi bigiye kuborohera.

Benshi mubareba cyangwa abumva, usibye bamwe mubafana bapfa-bigoye, ntibazagira kwihangana kwandika amagambo maremare ubwabo. Na none, mugihe bagusubiramo, barashobora gukora ikosa runaka mumagambo yabo, ikintu utavuze gutya. Nuances ntacyo bivuze mugihe cyo gusubiramo, ikosa rimwe rito rirashobora guhindura ibisobanuro byose byamagambo yawe, kandi urashobora kuvugwa nabi, kandi ibibazo byose bitoroshye birashobora kubaho.

Ikindi gishoboka nacyo kirashoboka, umuntu ashobora gufata igitekerezo cyawe, ariko atagutanze, kuburyo ntamuntu numwe uzi ko aricyo gitekerezo cyawe. Akenshi ibi bizabaho nta bushake busobanutse, kubera ko duhora twibasiwe namakuru mashya, kubwibyo rimwe na rimwe biragoye cyane gukurikirana aho twakuye amakuru yihariye. 

Rero, kugirango byorohereze akazi buriwese, byaba byiza utanze inyandiko-mvugo yuzuye yibirimo, kandi ubwo buryo umuntu wese ushaka kukuvuga ntabwo agomba gushora imbaraga nyinshi kugirango akwirakwize amagambo yawe yubwenge muri buri imfuruka ya interineti. Icyo bakeneye gukora ni ugushaka inyandiko mvugo wabahaye neza, hanyuma ukayandukura-bakayishyira ku mbuga nkoranyambaga. Na none, hamwe na transcript urashobora kwizera neza ko uzasubirwamo namagambo yawe nyayo kugirango hatabaho amakosa mabi kandi ko bishoboka cyane ko uzatangwa nkinkomoko. Andika podcast yawe hanyuma usarure inyungu nyinshi batanga.

4. Gushiraho ubuyobozi

Niba ukora ubwoko ubwo aribwo bwose bwa podcast, igitekerezo cyiza cyaba ugukora kumashusho yawe, kandi ukigaragaza mumucyo myiza ishoboka, nkubuyobozi bukuru mubyifuzo byawe. Ibi bifasha mugutezimbere ikizere kandi abakwumva bazamenya ko bazumva igice kumasomo runaka, bazanwe ninzobere ya enterineti yujuje ibyangombwa, kandi barashobora kwitega ko nimurangiza igice baziga ikintu gishya kandi gishimishije. Wibuke, uburyo bwo kugaragara, ntampamvu yo kwigaragaza nabi kuberako udafite ibyangombwa byihariye, icyangombwa kugirango ugire uruhare mubushobozi bwawe, kandi ushoboze abandi bantu kubona agaciro kawe ukoresheje uburyo bushimishije ibirimo no kwerekana neza. Buri gihe ujye ugamije ibyiza.  

Niba uhisemo kwandukura buri gice cya podcast yawe, birashoboka ko abandi banyamwuga cyangwa abayobozi murwego rumwe bazahita bagwa kuri podcast yawe (ibuka ibyo twavuze kubyerekeye transcript no gushakisha). Ahari bazashaka gusangira ikintu wavuze kumurongo wabo, bakwereke cyangwa bagusabe podcast yawe kubandi banyamwuga bo murwego rwawe. Ibi nibyo dushaka kuvuga iyo tuvuze kwihagararaho nk'umuyobozi mubyo ukora.

5. Koresha ibikubiyemo

Byose bisaba kwihangana gake, kubona inyandiko-mvugo nziza no kuyihuza nibiri mu majwi cyangwa amashusho

Ongera usubiremo

Gukora podcast nintangiriro, ariko ugomba no kumenya kuyiteza imbere kugirango ubone itsinda ryagutse, ryanyuzwe nabumva cyangwa nabafana.

Gerageza inyandiko mvugo nkinzira yo kuzamura umurimo wawe. Gglot ni serivise nziza yo gutanga inyandiko. Dutanga inyandiko-mvugo yukuri ya dosiye yawe y amajwi mugihe gito kandi kubiciro byiza.

Wibuke, inyandiko-mvugo izatuma podcast yawe ishakishwa kuri Google, irusheho kugerwaho kandi bizafasha gukora byinshi mubyo ukeneye. Hejuru yibyo, birashobora no kukugira umuyobozi ukunze kuvugwa murwego rwawe.

None, utegereje iki? Saba inyandiko yawe ya podcast byoroshye ukoresheje urubuga rwacu. Kuramo gusa amajwi yawe cyangwa amashusho, hitamo imiterere, hanyuma utegereze igitangaza cyo kwandukura kibaho, uzatungurwa nibishobora kuva muriyi ntambwe ntoya kubijyanye n'amajwi yawe cyangwa amashusho, ariko gusimbuka gukomeye kuri enterineti.